Selaus asiasanan mukaan kokoelmassa "brändäys"
Viitteet 1-4 / 4
-
"How do I get to play in Japan?" - Exploring Nordic Folk music Bands’ Brand Identity in Japan
(2020)
opinnäyte (maisteri)The starting point of the thesis was the desire to answer musicians’ burning question “How do I get to play in Japan?”. The thesis aims to give the reader an understanding how bands, agencies and other professionals in the ... -
Kempin kisat - Suunnittelijalähtöinen teos
(2020)
opinnäyte (maisteri)Käsittelen kirjallisessa opinnäytetyössäni, mihin ongelmakohtiin olen törmännyt äänisuunnittelijana niin Teatterikorkeakoulussa kuin taiteen ammattikentällä, ja mitkä syyt ajoivat minut toteuttamaan suunnittelijalähtöisen ... -
Success story-creating songs about history! : sabaton, branding and storytelling in heavy metal music
(Taideyliopiston Sibelius-Akatemia, 2015)
opinnäyte (maisteri)The objective of this thesis is to portray and analyze how storytelling is used by the band as a tool of building its concept and identity. This is qualitative empirical case study aiming to discover multiple uses of ... -
The Process of Branding a New Independent Popular Music Artist on Social Media
(2020)
opinnäyte (maisteri)This thesis examines the process of creating a new popular artist brand on social media. In the past two decades the music industry has gone through major changes and new technologies have enabled artists to emancipate ...
